ROLLING LOUD MIAMI: TITLES
BRIEF Create a :30 second title sequence for Rolling Loud Music Festival to promote the event and announce its headlining artists.
CONCEPT Our goal was to take the viewer through some of Miami’s iconic landmarks, while incorporating the title cards into environments such as Miami beach, the Olympia Theatre, and the Wynwood Walls. The color palette transitions from warm reds and oranges, to cooler purples and blues, as if the audience is exploring Miami before heading to the festival for an unforgettable night.
ROLE Creative Direction, 2D Design & Animation, 3D Design & Animation, Editing Compositing
2D Design & Animation: Sam Wu
3D Design: Sam Wu
Compositing: Sam Wu
Art Direction: Sam Wu
Song: Broke in a Minute - Tory Lanez
CEL ANIMATION PROCESS