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ROLLING LOUD MIAMI: TITLES

BRIEF  Create a :30 second title sequence for Rolling Loud Music Festival to promote the event and announce its headlining artists.

CONCEPOur goal was to take the viewer through some of Miami’s iconic landmarks, while incorporating the title cards into environments such as Miami beach, the Olympia Theatre, and the Wynwood Walls. The color palette transitions from warm reds and oranges, to cooler purples and blues, as if the audience is exploring Miami before heading to the festival for an unforgettable night.

ROLE Creative Direction, 2D Design & Animation, 3D Design & Animation, Editing Compositing

 

CREDITS

2D Design & AnimationSam Wu

3D Design: Sam Wu

Compositing: Sam Wu

Art Direction: Sam Wu

Song: Broke in a Minute - Tory Lanez

STYLE FRAMES

STORYBOARD

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COLOR PALETTE

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CEL ANIMATION PROCESS

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3D DEVELOPMENT

2D DEVELOPMENT