ADOBExBILLIE EILISH: MAKE THE MERCH
BRIEF Create a logo design and key art for Adobe's collaboration with Billie Eilish: their Make the Merch campaign. This promotional contest encouraged fans of Billie Eilish and users of Adobe products to submit designs for her new line of merchandise.
CONCEPT For Adobe and Billie Eilish's "Make the Merch" campaign, we constructed the graphic language around the concept of mixed media, utilizing brush stroke elements, halftone patterns, and paint splatters.
ROLE Logo design, Illustration, 2D Animation
2D Design: Chris Murray, Angela Chong
Production Company: Laundry Design
Creative Director: PJ Richardson
Agency: Pereira O'Dell
KEY ART EXPLORATION